This past weekend you may have seen vans and trailers galore traveling to and from Springdale. It was the bi-annual Ozark regional Arts & Crafts Show. Driving and parking at the event this past Saturday was no small task. Every spot was filled with surrounding state license plates attached to minivans and pickup trucks. (I guess that sliding doors and truck beds make hauling crafts easier?) I finally found a spot next to a median in the parking lot. (OK, on the median.) I went in and found delicious dip mixes, tacky tutus (for your pet!) and “skinned it myself” leather goods. It was unbelievable. Every where I looked, vendors were clad in holiday-specific quilted totes and “GRANDMA” embroidered sweatshirts. Here’s one vendor that I snuck a shot of selling Victorian dolls and lace. (A little blurry, but bear with me!)
Through all of this food sampling and turning down hand woven slippers and such, I got an interview with two vendors, Vicki Clithero and Sherrill DeLong. Clithero is my best friend’s mom and her beading business partner is DeLong, both from Springfield, Missouri. Introducing Sherrill DeLong (right) and Vicki Clithero (left)!
I began by asking Clithero how she got started in the jewelry making business. “Lauren (my daughter) needed a specific necklace for sorority recruitment freshman year of college,” said Clithero, “and we couldn’t find anything that we liked so I went to C & R (now Springfield Leather) to get help in constructing something, where I met Sherrill.”
Though her first project was a custom piece, Clithero and DeLong do adaptations, (For example, removing a strand of pearls or adding length to a necklace.) but no custom designs. “We just don’t want to worry about producing something that someone didn’t have in mind,” said Clithero, “some people just envision things differently.” To keep things fresh, the duo does pay attention to current trends, like long necklaces.
When pricing their one-of-a-kind pieces, they consider their materials. “We love turquoise,” exclaims DeLong. “But well-cut, good-quality is expensive and usually from the Southwest United States,” Clithero adds. “We’ve discovered a new source for turquoise in China, the Hubei Mine,” said Clithero, “When I travel, I’m looking for new stones to use in my craft, especially in Arizona.”
Their favorite materials to work with include pearls, citrine, other semi-precious stones and of course, turquoise. “We’ve been experimenting a lot with ammonite fossils,” said Clithero. Clithero’s specialty is wire-wrapping and DeLong’s is designing brass settings. “We don’t ever scrimp on good materials and we always use sterling silver or 14K gold,” said Clithero.
In response to what inspires them, Clithero and DeLong rely on the shapes and pattern of the stones that they come across. “We try to pick up patterns and colors and every stones attributes are brought out by the surrounding beads and setting,” said Clithero.
So what comes along with these ladies’ hobby? More than they expected! “Networking for sales has been a huge asset,” said DeLong as the vendor coordinator for Little Rock’s Riverfest walks off with her newly purchased pearl and moonstone necklace. “Resourcing materials and stone identification came along with our craft,” said Clithero. With a background in diamond sales, DeLong quickly realized that she was renewing sales skills as well. “For me, I just wanted to make unique jewelry for myself, then it moved to friends’ gifts, then to selling it,” said DeLong. “We won’t do hard sales and don’t have much of a business philosophy in that respect,” said DeLong, “We try to match each piece to the customers because not every piece looks good on everyone.”
A big barrier for DeLong and Clithero has been cost. “We have calculated and priced things as low as we can,” said Clithero, “but because we use such high-quality materials, we are happy to sell at 150 or 200 percent of cost.” DeLong nods her head as Clithero reminds me that it’s “more of a hobby than a business because I have a dad gum day job!”
Clithero and DeLong will continue selling their designs in home shows and look to expand their craft show experience. I can get you in touch with them if you are interested in some jewelry!



The great thing about this decoration technique is that you can make it as small or as big as you want it. A frame collage can be composed of two frames or 50 frames! It is also a great way to throw in color and make a bare wall stand its own in a room. Another variation is to have colored frames with black and white photos.
. 


![urban outfitters collage[4] urban outfitters collage[4]](http://mhediger.files.wordpress.com/2009/09/urban-outfitters-collage4.jpg?w=300&h=150)








